Dubai Based Creative Studio

Music Curation & Creative Events House

Music Curation &
Creative Events House

Transforming brand stories into immersive, sound-driven experiences

Inceptus is a music-focused creative house based in Dubai. We specialize in designing and delivering high-quality music experiences, from intimate one-night showcases to ongoing venue programs, with a focus on audience connection, performance excellence, and measurable commercial value.

We work with brands, corporate organizations, cultural institutions, and public-sector partners to create experiences where music becomes more than entertainment. It becomes a storytelling tool. From intimate showcases to large-scale activations, our work blends curation, culture, and creativity to forge deeper audience connections.

Our Services

Founded on the belief that music is one of the most powerful tools for engagement, we focus on delivering emotionally resonant, brand-aligned experiences that captivate and convert.

While live music curation is our core specialty, we also collaborate with trusted partners to support a wide range of event formats including conferences, summits, award ceremonies, and other bespoke productions.

At Inceptus, we don’t just produce events. We create moments that move people and build meaningful connections between brands and their audiences.

Our Services

What
we offer

Bespoke artist programming for brand events, launches, and activations
Acoustic, instrumental, or genre-based performances curated for mood, message, and audience
End-to-end management including booking, staging, tech, and licensing

Creation of ownable music-based concepts designed for long-term use
Formats that are scalable, repeatable, and monetizable, such as branded pop-ups, acoustic series, or mobile stages
Designed to generate both emotional impact and commercial return

Immersive environment design, soundscapes, and experiential storytelling
Set design, lighting, AV integration, and audience journey planning
Music used as a narrative layer in brand storytelling and sensory engagement

Strategic alignment of music with brand tone, campaign goals, and audience behavior
Bespoke sound concepts tailored for product launches, conferences, summits, or award shows
Seamless collaboration with internal brand teams and external creative agencies

Through our network of trusted partners, we also support:

Corporate conferences and summits
Award shows and internal brand events
Cultural festivals and embassy programs
Technical production and show management

Ready to get started?

To design and deliver high-quality music experiences that deeply engage audiences, enhance brands, and deliver clear, measurable value to venues and partners.

Our approach is rooted in story, sound, and shared meaning. We believe music isn’t just entertainment. It is one of the most powerful tools for human connection, brand storytelling, and lasting cultural impact.

Why
Inceptus

We don’t just curate performances. We build music experiences that connect with audiences, support brand objectives, and deliver lasting value.

Our
Founder

Opoku Sanaa - Founder & Creative Director

Sanaa is a respected creative strategist and music entrepreneur with extensive experience in event production, artist development, and brand partnerships. With a background that bridges live performance and corporate leadership, he delivers events that are both creatively inspired and commercially strategic.

Having lived and worked in Dubai for several years, Sanaa has developed strong relationships with artists, brand leaders, and institutions - making Inceptus a trusted partner within the region’s creative and cultural landscape.

Our Clients
& Partners

Curating

Sound

Creating

Experience

Global and Regional Brands

Consumer-facing companies seeking music-infused brand experiences.

Cultural Institutions and Embassies

Organizations focused on creative exchange and artistic storytelling.

Creative Agencies and Experiential Partners

Agencies looking to enhance campaigns with culturally rich, music-based IPs.

Media Networks and Content Platforms

Partners dedicated to innovation in storytelling, audience engagement, and cultural relevance.

Government and Public-Sector Bodies

Institutions committed to cultural engagement, youth initiatives, and public programming.

Dubai, UAE

[email protected]

If in doubt. reach out.

Music Curation & Creative Events House

Music Curation &
Creative Events House

Transforming brand stories into immersive, sound-driven experiences

Founded on the belief that music is one of the most powerful tools for engagement, we focus on delivering emotionally resonant, brand-aligned experiences that captivate and convert.

While live music curation is our core specialty, we also collaborate with trusted partners to support a wide range of event formats including conferences, summits, award ceremonies, and other bespoke productions.